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Monday, September 7th 2009 Turning Customers Into Gold TiE at KPMG - Manchester 
'Turning Customers Into Gold' addresses many of the sales and marketing issues faced by companies, large and small, in these increasingly competitive and uncertain times - destroying the myths and conventions that inhibit many companies and individuals from taking full advantage of the real opportunity that exists. TiE, a not-for-profit global network of entrepreneurs and professionals, was founded in 1992 in Silicon Valley, California, USA. TiE stands for Talent, Ideas and Enterprise. It is an open and inclusive organization that has rapidly grown to more than fifty three chapters in twelve countries. read more... |
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Many have described Dale as one of an increasingly rare breed of classically trained marketing consultants.
In a career that has spanned over three decades Dale has influenced the fortunes of many companies and individuals. From new start businesses and entrepreneurial spirits to well known corporate clients, across a broad range of industries and sectors. He has served as an officer and board member of several organisations.
His down-to-earth approach, personal attention, knowledge and experience delivering results for the clients he works with that many would consider extraordinary.
Dale's real life "coal face" knowledge and experience gives him a unique perspective of sales, marketing and customer services enabling him to deliver programs that provide more significant returns on investment and enhanced business benefit over a much reduced timeframe. This success is reflected in a number of accolades including two DMA Awards.
As an accomplished business speaker his lecture series "Turning Customers into Gold" has been presented to many leading business groups and conferences including IT's COMDEF and British Industries CBI Conference. This looked into many of the customer marketing issues facing today's companies and how through better sales and marketing management and strategy implementation companies can significantly increase competitive advantage by moving beyond simple customer loyalty models.
Dale has a passion to do all that he can to make the companies he works with succeed. This is reflected in his hands-on, motivational and down to earth approach to many of the issues that face the companies he works with. His consistently high level of achievement bears testimony to his ability to deliver outstanding results across all areas of sales, marketing and customer services.